Bringing the 90z Back

A fresh modern minimalistic vibe for a vintage brand, website and branding project for 90ZBACK to upscale their brand's online presence A new visual identity for the brand, from logo, colours, photography, Website (UI, UX).

The arrow facing back also represents the "K" and the logo is inspired by an old vintage music player

Modernist minimalist vintage

Bukki, who also owns 90z back brings together her wealth of experience in creating pieces that stand out as uniquely vintage yet minimalistic, a combination of in house collections and vintage trainers from the high street, its a new modernist take on the vintage world.

A minimal Website

Modern and minimalistic website connects all product range through easy navigation, simplistic user journey and user interface bring the product range to life through the branding and tone of voice.
www.90zback.com

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Visual merchandising

We introduced the branding across all tags and labels, developing floor plans and three-dimensional displays in order to maximize sales. Both goods and services are displayed to highlight their features and benefits

Collaboration

We collaborated with an Bukki (owner and designer) as well as Elizabeth Olowu (Architect and interior designer) to bring the shop to life, using the visual identity, we continued to work together effectively until all deliverables were handed over. Below are some pictures of the instore look and feel.